The client needed premium retail lighting that would eliminate heat damage to delicate luxury merchandise while creating an inviting, high-end atmosphere. Existing halogen lighting generated excessive heat, consumed 3x more energy, and could not be flexibly reconfigured for seasonal display changes.

ERDU designed a custom 48V magnetic track lighting system with CRI95+ adjustable spotlights, zero UV emission to protect fabrics and leather, and flexible modular layout allowing the boutique to reconfigure displays seasonally without rewiring — simply snap fixtures on and off the magnetic track.

68% energy reduction, zero heat emission near merchandise, and customers reported the store felt more luxurious and inviting. The boutique extended display hours and saw a 30% increase in foot traffic within 3 months of installation.